Wellness: The Good, The Bad and the Dollars to be Made


What are the fundamental issues with Western medicine that drive ever-increasing numbers of patients to seek alternative treatments? In Australia our ‘healthcare’ choices are vast, reaching from our ostensibly evidence-based medical model to alternative practices such as homeopathy, detox teas and restrictive diets – often grouped under the umbrella term of “The Wellness Industry.” What is the size and scope of this industry, and how is it sold to the public as a solution to their ills and woes? How does it affect doctors practising today? Join us as we discuss the above, and explore how to start conversations with patients to create meaningful and positive change.


Dr Kate Gregorevic

Dr Kate Gregorevic is a geriatrician with an interest in longevity and health through the lifespan. She believes that it is never too early or too late to make changes to enjoy better health. She completed her medical degree at the University of Melbourne, graduating with honours, and has completed specialist training through the Royal Australasian College of Physicians with a focus on geriatric medicine. Kate founded ElderHealth Australia, and also participates in teaching medical students and physician trainees. Kate is currently completing a PhD that explores health assets and their interaction with frailty. In addition to her own blog, she has written for the Sydney Morning Herald and The Age, Mamamia, Whimn, Sixty&Me, and Over60. At the moment, she is currently writing a book on health and longevity.